Royal Caribbean Invests $120M in a 15-year-old Ship to Attract Millennials

Royal Caribbean has invested $120 million in the Mariner of the Seas, a 15-year-old Voyager-class cruise ship in order to amp its offerings up and attract younger travelers with shorter cruises. The renovation is a part of a $900 million program, called Royal Amplified, and involving 10 ships in a period of four years, including the recently amplified Independence of the Seas.

Мillennials prefer more frequent and shorter vacations, because of that the Mariner of the Seas is expected to meet that demand, according to Michael Bayley Royal Caribbean President and CEO.

The ship completed a $120 million makeover in Cadiz, Spain. Some of the biggest new additions to Mariner of the Seas are Sky Pad, a new bungee jump trampoline experience located on the open deck. The feature includes virtual reality and can be enjoyed at day and night. Other new features include Laser Tag, The Bamboo Room, The Observatorium, a new Escape Room, The FlowRider, the cruise line’s signature 40-foot-long surf simulator, and Playmakers Sports Bar & Arcade.

The ship will offer four-night weekday and three-night weekend cruises from Miami to the Bahamas, targeting millennial travelers. Beginning in May 2019, Mariner of the Seas will sail to the new Perfect Day at CocoCay, the first destination in Royal Caribbean’s collection of private island experiences around the world.

According to